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There’s no gatekeeping here

about ERIN

HELPING BUSINESS OWNERS (LIKE YOU) THRIVE

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students in my programs work with clients in:

how it all began

I started teaching VAs out of necessity…

Because good clients kept getting burned by unreliable virtual assistants, and talented VAs kept getting stuck in dead-end gigs.

For years, I heard the same complaints from both sides: Business owners were frustrated by VAs who disappeared under pressure, and skilled assistants were exhausted from undercharging and overworking just to prove their worth. There had to be a better way.

My lightbulb moment? The problem wasn’t the people, it was the lack of standards.

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My programs are made for VAs who want to be indispensable.

My mission is simple: To teach you how to build a VA business with such airtight systems and reliability that clients stop seeing you as “help” and start seeing you as their secret weapon.

Take former student Alys, for example.

After my Blueprint program, she went from:
Generic freelancer taking whatever work came her way
To niche specialist editing videos for a niche clientele
Panicking when clients needed her
To being so organized she hired subcontractors within 6 months

Her only regret? Not quitting the feast or famine cycle earlier.

Peruse the program →

My offerings

Get training made by a VA, for VAs.

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MEET your Coach

13 years, going strong.

It’s been a decade since I traded fluorescent lights for freedom, but I didn’t get here by winging it.

Freedom doesn’t come from simply working remotely, it comes from building systems that keep you and your client’s organized and efficient.

After years of refining my processes, client interactions, and workflows, I finally had an “aha” moment.

The difference between being "just another VA" and becoming truly indispensable isn’t luck, it’s strategy.

Now I teach virtual assistants like you how to start a thriving, client-centered business.

Real freedom isn’t just location, it’s knowing your value so clearly that clients wouldn’t dream of working without you.

for brands

The official headshots & press kit

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Getting started

Watch a free masterclass

Learn the basics of virtual assistance, narrow down your services, set your rates, and discover where your ideal clients "hang out" online.